Promoting the Department of Trade and Industry in India
The Department of Trade and Industry's India Trade Desk's role was to promote bi-lateral trade partnerships between India and the UK. Part of this promotion of trade awareness involved taking UK companies over to India to participate in Trade Missions and sector-based exhibitions.
D2P started working for the India Trade Desk in 1993 producing seminar and trade mission promotional flyers. This work quickly escalated to the point where we were planning, designing and constructing exhibition stands in India.
Latterly, as the stands became larger and more complex, we sourced an Indian company to construct our stands locally. We visited India during the design and manufacturing process and then went back out for the show build-up and opening day to make sure everything ran smoothly.
The exhibitions we designed, produced and managed included the International Engineering Trade Fair (several times), IndiaChem and Automotive India. We were also involved in the exhibition for the Queen's visit to India in 2000.
The last Engineering Trade Fair involved 800m² of companies and exhibits plus another 400m² of system booths. Some of the exhibits were a rally car, a virtual reality theatre provided by Teesside University, a working MoT testing station provided by Sun, and a pair of recently-launched Triumph motorcycles.