Holiday book
Holiday company brochure
We were approached by this holiday company to design and produce their annual sales brochure - one that would set them apart from the competition. We decided that a coffee-table-type hard-backed book would be the best approach.
The book needed to be easy to navigate, while considering the complexity of the destinations, travel arrangements and itinerary options.
The eventual size of 230 mm square not only provided an attractive page layout, but also allowed us to print 48 pages per sheet on a KBA printing press, thus optimising production costs.
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